Click to enlarge Click to enlarge Click to enlarge

 CONTENTS
BUSINESS CORRESPONDENCE
VOLUME I

PART I
Preparing to Write the Letter
CHAPTER
1: What You Can Do With a Postage Stamp
2: The Advantages of Doing Business by Letter
3: Gathering Material and Picking Out Talking Points
4: When You Sit Down to Write

PART II
How to Write the Letter
5: How to Begin a Business Letter
6: How to Present Your Proposition
7: How to Bring the Letter to a Close

PART III
Style--Making the Letter Readable
8: "Style" in Letter Writing--And How to Acquire It
9: Making the Letter Hang Together
10: How to Make Letters Original
11: Making the Form Letter Personal

PART IV
The Dress of a Business Letter
12: Making Letterheads and Envelopes Distinctive
13: The Typographical Make-up of Business Letters
14: Getting a Uniform Policy and Quality in Letters
15: Making Letters Uniform in Appearance

PART V
Writing the Sales Letter
16: How to Write the Letter That Will "Land" the Order
17: The Letter That Will Bring An Inquiry
18: How to Close Sales by Letter
19: What to Enclose With Sales Letters
20: Bringing in New Business by Post Card
21: Making it Easy for the Prospect to Answer

PART VI
The Appeal to Different Classes
22: How to Write Letters That Appeal to Women
23: How to Write Letters That Appeal to Men
24: How to Write Letters That Appeal to Farmers

Product Rights:

[YES] Can be edited.
[YES] Can put your name as the author.
[YES] Can be broken down into articles.
[YES] Can be used as web or e-zine content.
[YES] Can be added into membership sites.
[YES] Can be sold in any format.
[YES] Can be packaged.
[YES] Can be offered as a bonus.
[YES] Can be given away for free (any format).
[YES] Can be sold on auction sites.
[YES] Can convey (Master) Resell Rights.
[YES] Can sell Private Label Rights.
[YES] Can be published offline.