25 articles with between 300 and 600 words each, including:
Copywriting as a Job
and many more!
The field of copywriting is large and continues to expand every year. A way to describe copywriting is putting a creative message in front of a consumer. In the book, Copywriting, it is mentioned that copywriting is based upon three fundamental principles. When you are writing to a customer, there has to be an involvement between the customer and the seller. You must then make sure that you explain the rewards as far as when the customer is purchasing a product. The final piece is achievement and that is what you as the writer will be focusing on.