Killer Copy Secrets Ebook
File Format: Adobe PDF
Number of Pages: 42 pages
Squeeze page: Included, HTML
Download/Thank You Page: Included, HTML
Included Graphics: Covers
Cover Graphics: JPG in 5 different Sizes – Brand New
Miscellaneous Graphics: Promotional Banners
Extra’s: Emails, Training, Affiliate Programs
Year Released/Circulated: 2017
Suggested Selling Price: $37.00
Killer Copy Secrets Ebook Introduction:
“A copywriter is a salesperson behind a typewriter.”
A quote comes from Judith Charles, president of her own retail advertising agency, Judith K. Charles Creative Communication. And it’s the best definition of the word copywriter I’ve ever heard.
The biggest mistake you can make as a copywriter is to judge advertising as laypeople judge it. If you do, you’ll end up as an artist or an entertainer—but not as a salesperson. And your copy will be wasting your client’s time and money.
When ordinary folks talk about advertising, they talk about the ads or commercials that are the funniest, the most entertaining, or the most unusual or provocative. Geico commercials with the talking lizard, Budweiser’s “real men of genius” radio spots, and the annual creative TV commercial extravaganza broadcast during the Super Bowl are the ads people point to and say, “I really like that!”
But the goal of advertising is not to be liked, to entertain, or to win advertising awards; it is to sell products. The advertiser, if he is smart, doesn’t care whether people like his commercials or are entertained or amused by them. If they are, fine. But commercials are a means to an end, and the end is increased sales—and profits—for the advertiser.
This is a simple and obvious thing, but the majority of copywriters and advertising professionals seem to ignore it. They produce artful ads, stunningly beautiful catalogues, and commercials whose artistic quality rivals the finest feature films. However, just because an ad is pretty and pleasant to read doesn’t necessarily mean it is persuading people to buy the product. Sometimes cheaply produced ads, written simply and directly without a lot of fluff, do the best job of selling.
Killer Copy Secrets Ebook Contains:
- Ebook – 42 page PDF that shows how to write profit pulling copy in 8 easy steps. Have a professional layout and graphics. Covers copywriting in detail from beginning to end.
- Squeeze Page – Simply copy and paste your autoresponder code into the page, upload and it’s ready to build you a list today. Comes with matching Killer Copy Secrets Ebook download page. Both in HTML so you know they are easy to edit or change.
- Email Series – 5 pre written emails including Welcome email and promotional messages for 4 different related affiliate products. Copy and paste into your autoresponder service and you have a potential money machine that works for you on automatic.
- Promotion Banners – 5 quality images you can use to drive traffic to your squeeze page. All in JPG format and sizes of 120×300, 160×600, 250×250, 350×250 and 728×90.
- Product Training – Not only are you getting a product in a popular niche but you will also be getting all the training you need to set it up and getting it running for you. Included 10 different modules with a video and pdf transcript for each one. So you can easily see how it’s all done.
- OptimizePress – If you use Optimize Press for your websites and sales system, these 2 templates will make it quick and easy to get it up and running. Template for squeeze page and download page.
- Affiliate Programs – Excel sheet that lists 31 related affiliate products with direct links to JV invite page, Affiliate Request Page and Affiliate Link. You’ll have plenty of products to promote right at hand.
- Product Covers – 6 quality cover images including Paperback book and flat images.
- Legal Pages – Extra Killer Copy Secrets Ebook web pages including Earnings Disclaimer, Legal and Privacy. All in Stand HTML format. Plus OptimizePress versions.
Killer Copy Secrets Ebook Contents:
Legal Notice ……………………………………………………………………………………. 2
Table Of Contents …………………………………………………………………………… 3
Killer Copy Secrets ………………………………………………………………………….. 6
Introduction ……………………………………………………………………………………. 7
Chapter 1: Headlines ………………………………………………………………………. 8
How To Write Attention Grabbing Headlines That Convert ……………. 9
Your Headline Should Be Unique ……………………………………………………. 9
Your Headline Should Be Ultra Specific ………………………………………….. 10
Your Headline Should Conveys A Sense Of Urgency ………………………. 11
Your Headline Should Be Useful …………………………………………………….. 12
Chapter 2: Writing To Communicate ……………………………………………… 13
Tips For Writing Clear Copy …………………………………………………………… 13
Put the Reader First ………………………………………………………………………. 13
Carefully Organize Your Selling Points ……………………………………………. 13
Break the Writing into Short Sections …………………………………………….. 14
Use Short Sentences ………………………………………………………………………. 15
Use Simple Words ………………………………………………………………………….. 16
Be Concise ………………………………………………………………………………………. 16
Be Specific ………………………………………………………………………………………. 17
Chapter 3: Secrets For Powerful Copy …………………………………………… 18
Make People Feel Like They Belong ………………………………………………. 18
Ask People To Join …………………………………………………………………………. 19
Create A Community ……………………………………………………………………… 20
Display Client/ Customer Logos ……………………………………………………… 20
Show Off Social Media Number ………………………………………………………. 21
Create A Feeling Of Exclusivity ………………………………………………………. 22
Prove The Value Of Your Product ………………………………………………….. 23
Establish Yourself As An Authority ………………………………………………… 25
Highly Trained Staff ……………………………………………………………………….. 25
Experienced Staff Members ……………………………………………………………. 26
Company History …………………………………………………………………………….. 27
Provide “Reasons Why” …………………………………………………………………… 28
Chapter 4: Techniques For Profitable Advertising Ideas ………………… 30
Identify the Problem ………………………………………………………………………. 30
Assemble Pertinent Facts ……………………………………………………………….. 30
Gather General Knowledge ……………………………………………………………… 31
Look for Combinations …………………………………………………………………….. 32
Sleep on It ……………………………………………………………………………………….. 32
Use a Checklist ………………………………………………………………………………… 33
Get Feedback ………………………………………………………………………………….. 33
Team Up …………………………………………………………………………………………. 34
Give New Ideas a Chance ………………………………………………………………… 35
Chapter 5: How To Close Deal With Your Copy ……………………………….. 36
Call To Action ………………………………………………………………………………….. 36
Creating A Sense Of Urgency …………………………………………………………… 37
Make A Compelling Offer …………………………………………………………………. 39
Don’t Forget A Guarantee ………………………………………………………………… 41
Outro ……………………………………………………………………………………………….. 42
Killer Copy Secrets Ebook Training Covers:
01 – How To Have Domain And Hosting
02 – How To Build Your Wepage (Optimize Press)
03 – How To Use An Auto Responder (Aweber)
04 – How To Create A Sales Video (VideomakerFX)
05 – How To Install And Setup WordPress
06 – How To Get Traffic Using Solo Ads
07 – How To Do A Sales Funnel
08 – How To Create Content
09 – How To Create Covers (Cover Genie)
10 – How To Pick Offers And Promotion
Training includes a video and a PDF transcript for each module.
Killer Copy Secrets Ebook Squeeze Page:
Discover How You Can Write Profit-Pulling Copy That Effectively Generates A Call-To-Action!
Why You Need An Appealing Sales Letter For Your Product
- Market Your Business – Increase visibility of an existing business by giving them the chance to create brand awareness among prospective clients.
- Seize Customers’ Interest – Grab the attention of potential buyers so that they will make the first purchase from you, and possibly many more in the future
- Stand Out from The Rest – Create customer interest in what your company has to offer and what distinguishes your product from the rest
Killer Copy Secrets Ebook Product Rights:
[YES] Can sell and keep 100% of the sales[YES] Can be bundled into a paid package and sell at a higher price than $7
[YES] Can be used as a bonus to a product you are selling for minimum $7
[YES] Can be sold in a minimum $7 Dime sale event
[YES] Can be added into a minimum $7/month PAID membership site
[YES] Can pass on the Master Resell Rights privilege to your customers [NO] Can be given away for free
[NO] Contents of the product can be edited, modified or altered
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