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This is NOT just an eBook about copywriting. It is about conceptualizing a product that can accommodate a great sales pitch in the first place! In the A-Z of Super-Effective Sales Pages I discuss such creative and conceptual matters as --

Conceptualizing an idea that will sell in the first place

How validate your initial brainwave for the product or service so that it will sell well in the marketplace

Why a period of intense market research must always follow your initial brainstorming session to establish whether or not this is a realistic topic for making money

How to avoid creating a product that nobody wants, nobody needs and nobody wants to buy

How-to come up with a basic description or name for the product or service you are considering creating and how to make it as accurate as possible so people can find it on the internet

How to use Google Alerts to keep an eye of what is going on in the market

How to use Word Tracker as a keyword research tool

How to conceptualize the best format for your product or service to be delivered in

How to deliver a product package so you can command a higher price!

How to deliver value and quality so that you can charge a lot of money for your product creation

How to ensure that the sales letter you are writing accurately reflects your product

How to discern the benefits of your product or service so you can underline these points and emphasize them to your customers

... and many more issues that are absolutely pertinent to having a product or service that can actually support the content of a great sales letter!